Innovations to leverage CTV’s full potential
2025 Beet.TV Series: Gerry D’Angelo: Balance Ad Precision with Practicality
Advertising industry legend Gerry D’Angelo talks about finding the right balance between granular data that reflects the entire customer journey and respecting consumer privacy, and how that requires rethinking the way businesses achieve their goals.
2025 Beet.TV Series: Innovid’s Amanda Glen Smith: Actionable Ad Results Need the 3I’s
Innovid Chief Client Officer Amanda Glen Smith Smith offered practical steps focusing on the three “i”s: Independence, intelligence, and innovation.
2025 Beet.TV Series: Jinx Joglekar: TV Viewers Want More Flexibility and Control
TV viewers are always on the hunt for the next watch. They want the right) content available immediately, and they want control over how they pay for it. So how can marketers deliver?